In the dynamic realm of e-commerce, significant developments have emerged: Asendia and Omniva, the Estonian National Postal Operator, have entered into a strategic partnership, marking a notable collaboration. Since February 2024, Asendia has extended its delivery network to encompass the Baltics (comprising Estonia, Latvia, and Lithuania), Finland, and Ukraine.
As we look ahead to 2024, the e-commerce landscape promises substantial growth, with anticipated revenues reaching €3.19 billion in the Baltics and an impressive €6.19 billion in Finland. Notably, despite prevailing challenges, the Ukrainian e-commerce sector remains resilient, with projections indicating a market value of €1.9 billion for the year.
Amidst this environment, cross-border e-commerce emerges as a prominent driver of commerce. A significant proportion of consumers from Estonia, Latvia, and Lithuania have already engaged with European and non-European markets. Meanwhile, Finnish consumers exhibit a penchant for international purchases, with 19% of transactions sourced from abroad, notably from countries such as Germany, China, and Sweden. Additionally, Ukrainian consumers demonstrate a strong appetite for cross-border commerce, favoring platforms from China, the USA, and the UK.
The strategic alliance between Asendia and Omniva presents a compelling proposition for businesses seeking to expand their market reach. Whether you are an established e-tailer or a burgeoning marketplace entrepreneur, Asendia offers comprehensive e-PAQ services tailored to facilitate market expansion. Our expertise and support are at your disposal as you navigate the complexities of international commerce.
Don't let borders hold you back. Reach out to our team of experts today, and let us embark on this transformative journey together.