The Challenge
Urban Outfitters said: In addition to finding a partner that could offer a professional and cost effective service we also wanted to find someone that is culturally aware. We recognise that local markets have local requirements and, therefore, the final mile is just as important as the rest of the journey.
They continued: We met Asendia (previously known as wnDirect) at an industry conference and were really impressed with them. Our carrier at the time was delivering parcels quickly but it was costing us a fortune. They had not taken the time to explain any options to us, nor work in partnership. They simply did the job, and charged us for it. Following the initial meeting there was a period of discussion and negotiation which impressed Urban Outfitters.
The Solution
Asendia launched with Urban Outfitters just before Christmas 2014.
"This really wasn't an ideal time to launch and was unplanned. The reality is that one of our other carriers let us down and Asendia helped us deliver this volume. They did an excellent job for us and ensured we didn't lose business at a crucial time. We ended up using this period as our trial and have since expanded into 12 lanes."
"The fact that our relationship with Asendia started with them helping us with an issue not only speaks volumes, but also reflects the kind of business they are. They are relaxed, yet informative. They don't put pressure on you to fit in with their way of working but, instead, are happy to work at your pace and within your constraints. This was so refreshing. They don't overpromise but often over-deliver."
Asendia believes that knowledge is king and, as such, works hard to develop a comprehensive understanding of the markets it enters and the various nuances. Before opening a new lane Asendia implants a team and sets about gathering as much knowledge as possible about the destination. They also work hard to stay on top on any issues which occur, preferring to be the ones to share such business critical information with their customers.
