GLOBAL VOICES
Sustainable Global Growth for Consumer Electronics
What does it mean for a consumer electronics brand to be sustainable?
What actions can brands take to meet customer demands and be environmentally responsible?
ESW surveyed more than 16,000 shoppers from 16 countries to find out.
The consumer electronics industry is facing increased scrutiny of its sustainability practices from consumers. Short product lifecycles lead to overwhelming electronic waste while exploitive sourcing and manufacturing raise ethical concerns.
Today’s consumers have more access to information about brands’ sustainability credentials and are holding brands to higher standards. Consumers expect brands and retailers to be sustainable.
The following report is meant to serve as a valuable source of consumer insight that helps you make data-driven decisions that are good for the bottom line and the planet.
What does this free report include?
Valuable shopper segments that value sustainabilityGlobal markets that prioritise sustainabilityHow consumer electronic brands can meet sustainability expectationsHow shoppers will rewards brands that are sustainableHow ESW and Asendia support global growth
